the art of slick advertising

Discussion in 'Consumer Advocacy' started by shaggie, May 1, 2005.

  1. shaggie

    shaggie Senior Member

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    Sominex sleeping pills deserves an award for its TV commercial years ago. They showed the end of the day at an average household. The man of the house is drawing the window shade, putting out the cat, winding up the clock, and taking his Sominex which he keeps right by the bedside. And there's this guy in the background singing the most beautiful song in falsetto voice, "Another day has turned to night, time to put out the light, la la la la la."

    What's misleading about it is that they try to make Sominex part of your nightly routine: put out the cat, wind up the clock, and take your Sominex. Of course, the more you use it, the higher their profits. These tactics are devious, almost subliminal.

    Just to keep it legal, in tiny tiny letters at the botton of the screen, which you can barely even read, it says 'for occasional use only'.

    Thanks again Sominex, for misleading the general public about how to use your product. :)

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  2. adigaskell

    adigaskell Member

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    It always amazes me how dumb people are. I mean how can they believe the crap the companies tell them?
     
  3. I'minmyunderwear

    I'minmyunderwear Newbie

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    wow, misleading advertising?! what's next, corrupt politicians?
     
  4. shaggie

    shaggie Senior Member

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    I never claimed it was new. I said it was an art! :)

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  5. I'minmyunderwear

    I'minmyunderwear Newbie

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    well in that case, i must agree with you
     
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