Has anyone noticed how GEICO's execs think we're all a bunch of dumb cavemen? I do not like such advertising and am glad I don't have insurance with them. P.S. I only have the "mandatory minimum" amount of insurance on my car here in Texas. The car is 14 years old and has 230,000 miles, so it's not necessary to have full coverage.
A lot of advertisers have that problem. They know how to really insult the intelligence of their potential buyers. .
I have to agree with you about the ad because there is no way to defend them. They are stupid. But as far as coverage goes, they are very cheap and easy to work with.
it's amazing how - if you were to really pay attention - tv commercials in general are VERY dumbed down...
How is it amazing? I think I've seen maybe two or three truly intelligent or funny ads in my life. For the most part, yeah, they definitely seem to assume that people have the brains of cauliflower. Not that I have anything against cauliflower of course.
I hate those pricks who make radio ads. In radio ads they usually have the following cliches: -a dellusional person conversing with a sane person about a product (the sane person is usually the one that recommends the product), that involves the dellusional person doing something absurd -a presumably sane person conversing with another presumably sane person about a product, but then one of them says something really absurd and sounds crazy -a person talking on a telephone with unusually clear and crisp reception -a jingle that repeats the product's name ad nauseum, accompanied by cheesy rock/pop/beat that is by all means inoffensive, and repeats an assertion (ex: Ira! You want it, you need it. You can trust Ira!) -one of the radio stations djs voicing the commercial, sometimes it's the same dj for MANY commercials -non-human animals or inanimate objects talking to each other about a product -recycled stock audio for background music or audio -sitcom-like situations, which usually involves a dad saying or doing absurd things -embarrassing situations in everyday life or workplace -commercials with dialogue that is barely relevant to the actual product
